Every shelf stocked, every promotion accounted for.
Consumer-goods companies fight for shelf and screen against private labels, volatile demand and retailers who expect near-perfect service.
Altivate runs the commercial engine on SAP S/4HANA — order-to-cash and plan-to-deliver — with SAP Integrated Business Planning for demand and supply, SAP Trade Promotion Management to make every dollar of trade spend accountable, and SAP Sales Cloud and SAP Commerce Cloud across your routes to market.
We make it intelligent with SAP Business AI and Joule, plus Altivate agentic AI working on your own sales and promotion data.
The result: fewer stock-outs, promotions that pay back, and a faster cash cycle.
The pressures reshaping consumer goods
Margins in the consumer sector are decided in planning cycles and trade terms, not just on price.
What Altivate delivers on SAP
One commercial engine from demand plan to cleared cash.
Order-to-cash without friction
SAP S/4HANA runs order-to-cash from retailer order to cleared cash, with pricing, rebates and claims handled in the core. Disputes shrink and collection speeds up.
Plans that survive reality
SAP Integrated Business Planning connects demand, supply and inventory targets to SAP S/4HANA plan-to-deliver execution. Seasonal peaks are planned, not merely survived.
Trade spend you can defend
SAP Trade Promotion Management ties every promotion to budget, execution and settlement. You finally see which deals build the brand and which just buy volume.
Sell on every route
SAP Sales Cloud equips key-account and field teams while SAP Commerce Cloud runs B2B and direct channels. One commercial picture across modern trade, traditional trade and online.
Where AI changes the game
Intelligence on your own sales, promotion and supply data.
Joule for commercial teams
Joule answers questions on orders, promotions and stock inside SAP, in plain language. SAP Business AI brings forecasting and recommendations into daily planning work.
Agents on your sales data
Altivate agentic AI works on your own sales, promotion and supply data — matching deductions, monitoring service levels and preparing account reviews. Your teams keep the judgement calls.
Demand sensed, not guessed
Models read sales signals, seasonality and promotions together so plans move with the market. Stock-outs and write-offs both fall when the forecast leads.
Proven in consumer goods
As an SAP Gold Partner and SAP Partner Center of Expertise (PCoE), Altivate has delivered SAP S/4HANA commercial cores for consumer-goods businesses — streamlining order-to-cash, planning and trade processes end to end. Read the consumer-goods SAP S/4HANA story →
Trusted by McDonald’s, Almarai, Goody and Eat Group
Altivate is certified to ISO 27001.
Explore related
Bring your toughest category — we will show you what SAP S/4HANA and AI would change in one planning cycle.
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